EVERYTHING STARTS WITH A MARKETING PLAN
We put data and analytics at the heart of everything we do.
We only make recommendations once we’ve done our due dilligence.
Data + Knowledge + Marketing Knowhow = Better Results
TARGETING
We take a strategic approach to identifying and telling you who your audience is. Our process looks at demographics, psychographics, and behaviour patterns to helps us understand how to effecitively communicate with your target audience.
COMPETITOR MARKET ANALYSIS (CMA)
We’ll conduct a SWOT (strengths, weakness, opportunities & threats) analysis of your competitors to give us an comprehensive understanding. This allows us to gain a competitve edge, make informed decisions and identify gaps in the market.
BUDGETING
Budgeting is fundamental to any business but requires planning and goal setting to do so. This plan acts as a roadmap and allows us to make informed decisions on what campaigns to run and how much to invest.
REPORTING
We keep you and your team up to date on a monthly basis. We’ll gather, analyse and present relevant information from our marketing activities in a structured and meaningful way for your management team to understand.
HOW WE’RE RESULTS DRIVEN
CONTINUOUS IMPROVEMENT
We’re never going to be satisfied and always believe in trying to better ourselves. Whether it’s campaign performance, knowledge, tactics or communication, we always want to drive better results.
TRANSPARENT
Maintaining open and simple communication with our clients, providing regular updates on campaign progress, and taking responsibility for results – we don’t do ‘fluff’, we’re just honest.
PROACTIVE
We don’t just wait for things to happen, we go and make them happen. Whether it’s bringing new ideas and insights to you or making amends to current campaigns.
ACCOUNTABLE
It’s a results business and the success of the client business is our priority.
